Feeding America

(non-traditional advertising) Feeding America, client "America is the land of plenty, yet 1 in 6 people in the United States face hunger. To raise awareness and drive donations, we used disposable party plates - symbol of bounty. For every six plates, we removed the center of one. Customers found packs of 12 with two ‘empty’ plates, followed by a sticker with a link to donate."

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